About Us

LOOKINCOUTURE.COM managed by LOOK IN Group - Registered: LOOK IN est. 1969. Beirut - Lebanon / Paris - France. 

Welcome to our world of elegance and luxury! We are a renowned fashion brand that creates and design premium couture, evening dresses, bridal dresses, and ready-to-wear as special unique items for women.

A continued legacy in the fashion industry. Early 2010, the house re-created its first flag concept fashion store like no other in the heart of Beirut. The brand was recreated for the retail market and registered internationally by our creative director Zein Mohamad pushing the boundaries for unique style and attention to details.

We take pride in offering our clients exceptional quality and craftsmanship. We also believe in sustainability and offer made-to-order wedding and occasion dresses to decrease our carbon footprint and preserve the environment.

Our online platform offers clients the convenience of shopping online, with the ability to order and contact us from anywhere in the world. We pride ourselves on exceptional customer service, and our clients have the ability to connect directly with our creative designer for special requests or exclusive appointments.

For brides and those seeking a unique evening dress, we offer personalized designs with guidance and expertise. We work closely with our clients to ensure their vision is brought to life in a dress that is as unique and special as they are.

As we continue to expand, our Studio of design &  main office in Beirut, and now our new studio in Paris, offers seasonal collections of evenings and bridals to order worldwide.